Company background

The Harley-Davidson motorcycle began in Milwaukee in 1903. In Milwaukee, Bill Harley and Arthur Walter Davidson developed a one-cylinder motorcycle. It was a reliable and even a beautiful cycle. Around the turn of the century the gasoline engine was developed and the one-cylinder motor was introduced. In 1905 they had made 11 motorcycles, in 1908 it were 154 and ... they had a company, in a little wooden barn, that was build by Davidson's father. This motorcycle was initially built for racing and was powered by a one-cylinder gasoline combustion engine.

Rationale

Motorcycle and men can't not separate at all; I believe the most of men around the world agree this statement. I am a general man who loves spees and freedom since I was a child so it's not unusual that I want to have something that can react my desire completely. Nowadays, there are many brands of motorcycle that can react men's desire. A brand of all that I love a lot is Harley-Davidson and I think the men around the world love this brand too. Harley-Davidson is very old more than 100 years and to be a legend wonderfully too. Thus, I want you to know the brand deeply.

Letter of invitations for professional comments

Dear my business partners

I am general manager of Hayley-Davidson USA. I am very pleased to welcome you to Harley-Davison USA.

The history of the Harley-Davidson motorcycle began in Milwaukee in 1903. In Milwaukee, Bill Harley and Arthur Walter Davidson developed a one-cylinder motorcycle. This motorcycle was initially built for racing and was powered by a one-cylinder gasoline combustion engine. Nowadays we offer Harley-Davidson motorcycle around the world and our customers love Harley-Davidson. Today we can utter we are the global brand on motorcycle in the world.

Truthfully, we would like to thank all partners for business and visiting. In addition we would ilke to improve and develop our company better so we would like to have good suggestion including weakness of our company from all partners in order to increase our strength more and more.

We hope you can join us. We keep watching your suggestion. Thank you so much.

Yours sincerely

Mr.Thaothep Thepya

General manager of Harley-Davidson USA.

6 nd week

Luck is ''what happens when preparation meets opportunity'' I like this statement so much and you (Aj. Gob) have ever taught me about it. This week we reviewed the context of the examination. And then we got the role play about greeting in social business. When the time that showed the role play arrived, I felt very exciting because I didn't play the role before in the past and my friends could speak English very well. In the situation I got a new advertiser of a company and I had to greet colleagues since a secretary to the boss. I was very funny. After showing the role play, we took a picture with another group. I felt very happy because taking a picture was like recording memory. And then we went to the dormitory. Thank you for my new experience.

Thank you alot Aj. Gob

5 nd week

The time has never wait everyone. I think about the statement every tine when I wake up. The class has finished on 5 rd week. First thing that I learned was presentation tips. They were easy but we could not use them well because we did not practice them. And then I learned about interview issues. They were very important because if you did't know about the information of the company that you wanted to work. Your opportunity was lost. Last I learned about the principle of blog design. They made me understand to build my blog well.


Thank you so much AJ. Gob

4 nd week

When I entered the class, I felt exciting every time because I would learn new knowledge about brand. First I learned about Market mix such as Product, Promotion, Price, Place. The product strategy is from product + service. Normally, the most customers will buy the good when they are very confident with the brand so the producers must do their brand very value. Second I learned about Product management(Phillip Kotler). there are 3 process.
1. Create a customer value
- What does a customer want ?
- Product meat to them.
2. Positioning(Unique selling point)
- A customer's feeling such as price, quality, service, desigh etc.
3. Branding
- Promise, brand value, slogan, logo etc.
These knowledge are very useful for business and lifestyle.

Thank you alot Aj. Gob

What did I learn from the Victoriassecret.com ?

I learned about increasing sales by advertising on website. The website of Victoriassecret.com is very different from other brands' website. They will upgrade their data every time that new products were produced. The website made various menu that easy using. I learned about using the website to decrease the cost of the company and increasing the customers. The catalogue is very important to introduce the products on website so the catalogue should describe the products delicately and colorful.

Thank you so much Aj. Gob